X-Roots Digs Deep in Customer Discovery

I-Corps Training Alters Startup’s Target Market, Service Offering In academia, the formula for success is publish or perish. In startups, the saying might as well be pivot or perish. Case in ...
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I-Corps Leads to New Business Path

Startup pivots from biodegradable plastic to nutraceuticals LSU Biological Sciences Associate Professor Naohiro Kato never intended to go into the nutraceutical business. He created a business, ...
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